BUILD 4 DATA: Driving Organizational Performance Through Data & Alignment

Facilitated by Debbie Petru, Heritage Communities

In today's fast-paced organizations, the challenge is not a lack of initiatives - it is a lack of alignment between those initiatives and measurable business outcomes. Leaders are often asked to drive performance without clear visibility into what is working, what is not, and where to focus next.

In this session, Debbie introduces the BUILD 4 DATA^TM Model, a practical approach to diagnosing and improving organizational performance through aligned data, leadership engagement, and system-level thinking. 

Participants will learn how to:

1. Anchor organizational initiatives in clear, measurable business outcomes
2. Identify and leverage enterprise data to inform decisions and prioritize impact
3. Align stakeholders, leadership behaviors, and performance metrics
4. Replace activity-based thinking with outcome-driver execution.

This session blends real-world case studies, practical tools, and mindset shifts to help participants move from fragmented initiatives to cohesive, data-informed organizational performance strategies. 

Attendees will leave with a clear, actionable framework they can immediately apply to improve results within their teams and organizations.

In this interactive breakout session, participants will explore how to apply the BUILD 4 DATA^TM MODEL to real organizational challenges. Rather than focusing on programs or activities, this session emphasizes diagnosing system-level issues, aligning stakeholders, and using data to drive measurable outcomes.

Participants will work through a structured approach to:

• Define desired business outcomes
• Analyze organizational data and performance signals
• Identify leadership and system-level levers for change
• Establish governance rhythms to drive accountability and progress

Speaker/Facilitator: Debbie Petru, Heritage Communities

Debbie Petru is the Director of Talent Development at Heritage Communities, leading enterprise-wide organizational development strategy across 24 lo

cations and more than 2,000 associates. She specializes in aligning leadership, talent, and workforce systems to improve retention, engagement, and operational performance.

She designed a cohort-based manager development program with over 160 graduates and 75% retention rate, strengthening leadership stability across multiple sites. She also led an apprenticeship-based workforce strategy that reduced nursing turnover by 20% and increased internal mobility.

Debbie helps organizations operationalize talent strategy to drive measurable business outcomes at scale.